{"created":"2023-05-15T11:02:06.308530+00:00","id":952,"links":{},"metadata":{"_buckets":{"deposit":"b787fd8a-8b92-4adb-a0a5-0a3f0591d029"},"_deposit":{"created_by":3,"id":"952","owners":[3],"pid":{"revision_id":0,"type":"depid","value":"952"},"status":"published"},"_oai":{"id":"oai:shohoku.repo.nii.ac.jp:00000952","sets":["121:214"]},"author_link":["2431"],"item_10002_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2020-03-31","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"41","bibliographicPageEnd":"125","bibliographicPageStart":"105","bibliographic_titles":[{"bibliographic_title":"湘北紀要"},{"bibliographic_title":"Journal of Shohoku College","bibliographic_titleLang":"en"}]}]},"item_10002_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"本稿では,アート・マーケティングの拡張を試みるためにマーケティング4.0の知見を借りる. そして, 新たなセグメントに対するアプローチを検討する. 新たなセグメントとして期待できるのは若者, 女性, ネティズン(Young people, women, and netizens : YWN)である. これらのセグメントは文化に影響を与えるという. そこで, 本稿はアートの消費促進を検討するために, 若者, 女性, ネティズンのサブカルチャー的な想像力の活用について考察する.","subitem_description_type":"Abstract"},{"subitem_description":"This paper aims to enlarge existing art marketing. By using marketing 4.0, the author examines approaches to new segments. Young people, women, and netizens are expected to be members of new segments. It is said that these segments affect culture. This paper explores utilization of YWN 's subcultural imagination in order to examine the consumption of art.","subitem_description_type":"Abstract"}]},"item_10002_publisher_8":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"湘北短期大学"}]},"item_10002_source_id_11":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AN00116727","subitem_source_identifier_type":"NCID"}]},"item_10002_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"0385-9096","subitem_source_identifier_type":"ISSN"}]},"item_10002_version_type_20":{"attribute_name":"著者版フラグ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"松本, 竜一"},{"creatorName":"マツモト, リュウイチ","creatorNameLang":"ja-Kana"},{"creatorName":"MATSUMOTO, Ryuichi","creatorNameLang":"en"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2020-09-05"}],"displaytype":"detail","filename":"shohoku41_10.pdf","filesize":[{"value":"795.1 kB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"shohoku41_10.pdf","url":"https://shohoku.repo.nii.ac.jp/record/952/files/shohoku41_10.pdf"},"version_id":"c8e5cfc5-489e-43e9-af58-ae92aa50b303"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"アート・マーケティング","subitem_subject_scheme":"Other"},{"subitem_subject":"マーケティング4.0","subitem_subject_scheme":"Other"},{"subitem_subject":"サブカルチャー","subitem_subject_scheme":"Other"},{"subitem_subject":"art marketing","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"marketing4.0","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"subculture","subitem_subject_language":"en","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"マーケティングにおけるサブカルチャー的想像力 ― アート消費の新たな視座 ―","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"マーケティングにおけるサブカルチャー的想像力 ― アート消費の新たな視座 ―"},{"subitem_title":"Subcultural imagination in marketing - A new perspective on art consumption -","subitem_title_language":"en"}]},"item_type_id":"10002","owner":"3","path":["214"],"pubdate":{"attribute_name":"公開日","attribute_value":"2020-09-05"},"publish_date":"2020-09-05","publish_status":"0","recid":"952","relation_version_is_last":true,"title":["マーケティングにおけるサブカルチャー的想像力 ― アート消費の新たな視座 ―"],"weko_creator_id":"3","weko_shared_id":3},"updated":"2023-05-15T11:06:41.348494+00:00"}